Well, both individuals and businesses can benefit from using social media in numerous ways. And there are some disadvantages as well. So, first of all, using social media, people never feel alone. They keep updated on the activities of their friends, relatives, acquaintances and celebrities they admire as well as make new friends all over the world. They can communicate with relatives and friends, read interesting articles, stay up-to-date with news and current events, find funny or entertaining content. People can share opinions, get and give help. However, some people base their self-worth on social media likes, which is not healthy. There are also people who post something on Facebook and then literally just sit there and watch whether they get 100 likes on their picture. And what is sad is that their self-worth is based on how they are accepted, wanted, and desired by social media. Another disadvantage is that people now are so used to communicating via social media networking sites that they're forgetting how to date and make friends in real life. Also, I can't help mentioning the fact that threats, intimidation messages and rumors can be sent to the masses to create discomfort and chaos in the society as anyone can create a fake account and do anything without being traced. And that's scary. What's more, personal data can easily be hacked and shared on the Internet. Even Facebook accounts get hacked easily. As for businesses, using social media is a great opportunity to reach a large pool of people that are interested in their products or services as there are millions of people using social media platforms. Companies can interact with clients and potential customers, deliver important information to them and therefore increase efficiency and expand clientele absolutely free of charge.